Publisher Description
Sales Enablement is the essential guide to boosting revenue through smarter selling. A thorough, practical introduction to sales enablement best practices, this book provides step-by-step approaches for implementation alongside expert advice. In clarifying the sales enablement space and defining its practices, this invaluable guidance covers training, content, and coaching using a holistic approach that ensures optimal implementation with measureable results. Case studies show how enablement is used effectively in real-world companies, and highlight the essential steps leaders must take to achieve their desired sales results.
Smarter buyers require smarter selling, and organizations who have implemented enablement programs attain revenue goals at a rate more than eight percent higher than those that do not. This book provides a 101 guide to sales enablement for any sales professional wanting to enhance sales and boost revenue in an era of consumer choice.
Download and start listening now!
About the Authors
Tamara Schenk owes her passion for writing to her soul cat Max. She is the founder of Energy Field Mastery, where she works together with humans, as well as their animals, to deeply cleanse and purify auric, karmic, and soul-level blockages. She is a highly recognized thought leader and speaker in the field of sales enablement, as a director at Bartlett Schenk & Company.
About Emily Durante
Emily Durante has been narrating audiobooks for over ten years and is also an AudioFile Earphones Award–winning audiobook director. She has been acting since the age of seven and has performed in a number of stage productions at the professional, collegiate, and regional levels.