In this easy-to-follow, 10-step program, marketing expert Jim Hopkinson will help you get the the raise you deserve.
Using this book, you will be able to confidently and effectively negotiate your salary. With helpful tips and questions throughout, this book gives readers the tools to conquer "the evil HR lady."
While other books or websites might list a few standard bullet points on the subject from an expert in the HR field, Jim takes a "novel approach," weaving interesting stories, case studies, graphs, humor, and personal experience to make the topic come alive. The book also educates the reader on:
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"I had dinner with this author on salary negotiation and then based on how informative the dinner was - went out and bought the book. Really great tips on something that most career advice books never go over. Highly recommended. I used the tips in the book to negotiate my last job offer."
— Anastasia (5 out of 5 stars)
" A rehash and not as good as the Chapman's Negotiating Your Salary. "
— Crissman, 4/11/2011Jim Hopkinson is a marketing director at Conde Nast Digital, working on the online marketing, analytics, and social media strategy for brands such as Wired and GQ. He hosts a popular marketing blog and podcast called The Hopkinson Report, which mixes entertaining coverage of new media marketing trends, interviews with entrepreneurs, and analysis of companies driving the growth of the digital age. His energetic and passionate approach has been called “audible caffeine.” Jim also teaches a class called Social Media: Strategies for Marketing Success at New York University, enjoys serving as a mentor for young business professionals, and was named one of min’s Top 21 Social Media Superstars in 2009. An avid sports fan, prior to Conde Nast Jim spent eight years at ESPN. Before ESPN, he was the third employee at a Boston-based multimedia startup that pioneered the use of MPEG video within interactive applications. Jim has a BS in business administration from Bryant College.