Finding the right venture capitalist to back your start-up is a challenge. Even if you manage to get backing, you want your VC to be a partner, not some dictator who will undermine your vision and take control of your life's work.
Jeffrey Bussgang is one of a very few people who have played on both sides of this high-stakes game. Now he draws on his unique perspective to offer high-level insights, colorful stories, and practical advice gathered from his own experience as well as from interviews with dozens of the most successful entrepreneurs and VCs. He reveals how to get noticed, perfect a pitch, and negotiate a partnership that works for everyone.
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Jeffrey Bussgang is a venture capitalist, entrepreneur and entrepreneurship professor at Harvard Business School (HBS). His venture capital firm, Flybridge Capital Partners, has over $600 million under management and made investments in over 100 technology-focused startups since inception over fifteen years ago. At HBS, he teaches Launching Technology Ventures, a popular class for MBA students starting companies or pursuing careers in startups. Prior to becoming a venture capitalist, Bussgang was an entrepreneur, serving as cofounder and president of Upromise (acquired by Sallie Mae) and an executive team member at Open Market (IPO 1996). He is author of two books: Mastering the VC Game, an essential guide for entrepreneurs raising capital and building their startups, and Entering StartUpLand, an essential guide to finding the right startup job, as well as over twenty HBS case studies, teaching notes and book chapters on startup management and entrepreneurship. He started his career with The Boston Consulting Group and holds an MBA from HBS and a BA in computer science from Harvard College. He writes a popular blog, www.SeeingBothSides.com, that has been syndicated in Fortune, Inc. and the Huffington Post and lives in the Boston area with his wife and three children. The book website can be viewed at www.JeffBussgang.com.
Cassandra Morris has received critical acclaim for her voice-over work from Publishers Weekly and AudioFile magazine, earning a dozen Earphones Awards and twice been a finalist for the prestigious Audie Award for best narration. Her voice has also been heard on television in commercial campaigns and numerous Nickelodeon and Disney products. She is the voice of many cartoon characters, including Leo and Luna in Yu-Gi-Oh, Carrie in Barbie: A Fairy Secret, Nathan in Pokémon, and Lola in Angelo Rules.