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Download Focus: Use Different Ways of Seeing the World to Power for Success and Influence Audiobook

Extended Audio Sample Focus: Use Different Ways of Seeing the World to Power for Success and Influence, by Heidi Grant Halvorson, Heidi Grant Halvorson, E. Tory Higgins Click for printable size audiobook cover
0 out of 50 out of 50 out of 50 out of 50 out of 5 0.00 (0 ratings) (rate this audio book) Author: Heidi Grant Halvorson, Heidi Grant Halvorson, E. Tory Higgins Narrator: Karen Saltus Publisher: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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We all want to experience pleasure and avoid pain. But there are really two kinds of pleasure and pain that motivate everything we do. If you are promotion-focused, you want to advance and avoid missed opportunities. If you are prevention-focused, you want to minimize losses and keep things working. And as Tory Higgins has found in his groundbreaking research, if you understand how people focus, you have the power to motivate yourself and everyone around you.

Showing how promotion/prevention focus applies across a wide range of situations from selling products to managing employees to raising children to getting a second date, Halvorson and Higgins show us how to identify focus, how to change focus, and how to use focus exactly the right way to get results. Short, punchy, and prescriptive, Focus will help you see not just what's going on around you- but what's underneath.

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Quotes & Awards

  • “Insightful, thought-provoking, and highly practical, Focus is an invaluable resource for anyone who wants more deeply to understand how to motivate others.”

    Gretchen Rubin, author of The Happiness Project

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