Publisher Description
There is only one CEO in recent times who has faced–and succeeded at–the extraordinary challenges of leading three major companies–Gillette, Nabisco, and Kraft–into prosperous futures by doing what matters on the fundamentals. That CEO is Jim Kilts. In this vivid first-person account he reveals his system for success that is both cutting-edge and back-to-basics. Doing What Matters–the action plan for identifying and tackling what’s important and ignoring the rest–is the key to winning in a warp-speed world where the need for revolutionary speed and decisiveness increases by the day. Kilts illustrates his ideas with colorful stories. His focus on both business fundamentals and personal attributes provides the “complete package,” showing how to get results that make a difference. For Jim Kilts it was Total Brand Value, the framework he used for achieving better, faster, and more complete results than the competition. Whether you’re CEO of a multibillion-dollar global company, the brand manager for a product, an entrepreneur starting a small business, or just beginning a career, Doing What Matters provides the practical ideas that get results.
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"Yes. I admit it. I read self-helpy, management books. I chalk it up to spending too much time shelving the business section of Borders when I worked there. Most of these sorts of titles are crap, but this book has some gems hidden amongst the coal.
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Pauld (4 out of 5 stars)
About the Authors
James M. Kilts, a founding partner of the private equity firm Centerview Partners, previously was chairman and CEO of the Gillette Company and prior to that CEO of Nabisco and Kraft. He has been a visiting lecturer and executive-in-residence at the University of Chicago, where he established the James M. Kilts Center for Marketing at the Graduate School of Business.
Robert Lorber, PhD, has been an executive coach and team development leader for more than thirty years. He is the coauthor of Putting the One-Minute Manager to Work and Doing What Matters.
Marc Cashman, Earphones Award–winning narrator, was named one of the “Best Voices of the Year” by AudioFile magazine. His voice can be heard on radio, television, film, and video games. He also instructs voice actors through his classes, The Cashman Cache of Voice-Acting Techniques, in Los Angeles.
Dr. Robert L. Lorber, also known as Bob, has been President of The Lorber Kamai Consulting Group since June 1976. Dr. Lorber co-authored Putting The One Minute Manager to Work, a New York Times bestseller. He has worked with numerous boards of directors on governance and effective board participation. He has been an Independent Director of Berkeley Income Trust, Inc. since 2005 and also serves as lead independent director. He serves as a Director at The Ken Blanchard Companies, Inc.
About L. J. Ganser
L. J. Ganser is a multiple Audie Award–winning narrator with over six hundred titles recorded to date. Prized for versatility, his work ranges from preschool books to crime noir thrillers, from astronomical adventures in both science and science fiction, to Arctic Circle high school basketball stories. He lives in New York City with his family and dog, Mars.