In this age of hypercompetition, the Internet constitutes a powerful tool for inventing radical new business models that will leave your rivals scrambling. But as brain scientist and entrepreneur Jeffrey Stibel explains in Wired for Thought, you have to understand its true nature. The Internet is more than just a series of interconnected computer networks: it's the first real replication of the human brain outside the human body. To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel lays out: -How networks have changed and what that implies for how people connect and form communities -What the Internet-and online business opportunities-will look like in the future -What the next stage of artificial intelligence will be and what opportunities it will present for businesses Stibel shows how exceptional companies are using their understanding of the Internet's brainlike powers to create competitive advantage-such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.
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"Could be seen as a modern day Aldous Huxley Brave New World..Only Non-Fiction. " — Tanner (4 out of 5 stars)
"Could be seen as a modern day Aldous Huxley Brave New World..Only Non-Fiction. "
" a bit shallow and the brain/internet analogy is stretched a bit too far, but some interesting thoughts "
" Good ideas, worth exploring, but feels like someone convinced this guy to write the book, no sense of passion for reall digging into the ideas with the reader "
" The Internet is a brain. "
Jeffrey M. Stibel is a brain scientist and entrepreneur. He is currently president of Web.com, a public company that helps entrepreneurs launch and grow their businesses on the web. He serves on the boards of a number of companies and institutions, including Brown and Tufts Universities.
Erik Synnestvedt has recorded nearly two hundred audiobooks for trade publishers as well as for the Library of Congress Talking Books for the Blind program. They include The Day We Found the Universe by Marcia Bartusiak, A Game as Old as Empire edited by Steven Hiatt, and Twitter Power by Joel Comm.
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