Download The Upcycle: Beyond Sustainability--Designing for Abundance Audiobook

The Upcycle: Beyond Sustainability--Designing for Abundance Audiobook, by Michael Braungart Extended Sample Click for printable size audiobook cover
Author: Michael Braungart, William McDonough Narrator: Narrator Info Added Soon Publisher: Tantor Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: April 2013 ISBN: 9781452682310
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The Upcycle is the eagerly awaited follow-up to Cradle to Cradle, the most consequential ecological manifesto of our time. Now, drawing on the lessons gained from ten years of putting the cradle-to-cradle concept into practice with businesses, governments, and ordinary people, William McDonough and Michael Braungart envision the next step in the solution to our ecological crisis: We don't just reuse resources with greater effectiveness, we actually improve them as we use them.

For McDonough and Braungart, the questions of resource scarcity and sustainability are questions of design. And they are practical-minded visionaries: They envision beneficial designs of products, buildings, and business practices—and they show us these ideas being put to use around the world as everyday objects like chairs, cars, and factories are being reinvented not just to sustain life on the planet but to grow it. It is an eye-opening, inspiring tour of the next industrial revolution as it unfolds in front of us.

The Upcycle is every bit as ambitious as such classics as Rachel Carson's Silent Spring—but its mission is very different. McDonough and Braungart want to turn on its head our very understanding of the human role on earth: We should not just protect the planet from ourselves but should redesign our activity to improve the planet. And that goal is well within our reach. Download and start listening now!

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Quotes & Awards

  • Stimulating and inventive. Kirkus
  • “Alan Sklar’s deep, throaty voice is always clear and well paced…These books will change the way you think about the world.”

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  • “Stimulating and inventive.”

    Kirkus Reviews

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About the Author

Michael Braungart is a chemist and the founder of the Environmental Protection Encouragement Agency (EPEA) in Hamburg, Germany. Prior to starting the EPEA, he was the director of the chemistry section for Greenpeace. Since 1984 he has been lecturing at universities, businesses, and institutions around the world on critical new concepts for ecological chemistry and materials flow management. Dr. Braungart is the recipient of numerous honors, awards, and fellowships from the Heinz Endowment, the W. Alton Jones Foundation, and other organizations.