It may be taboo to say, but some groups in America do better
than others. Mormons have recently risen to astonishing business success.
Cubans in Miami climbed from poverty to prosperity in a generation. Nigerians
earn doctorates at stunningly high rates. Indian and Chinese Americans have
much higher incomes than other Americans; Jews may have the highest of all.
Why do some groups rise? Drawing on groundbreaking original
research and startling statistics, The
Triple Package uncovers the secret to their success. A superiority complex,
insecurity, impulse control—these are the elements of the Triple Package, the
rare and potent cultural constellation that drives disproportionate group
success. The Triple Package is open to anyone. America itself was once a Triple
Package culture. It’s been losing that edge for a long time now. Even as
headlines proclaim the death of upward mobility in America, the truth is that
the old-fashioned American Dream is very much alive—but some groups have a
cultural edge, which enables them to take advantage of opportunity far more
• Americans are taught that everyone is equal, that no group
is superior to another. But remarkably, all of America’s most successful groups
believe (even if they don’t say so aloud) that they’re exceptional, chosen, and
superior in some way.
• Americans are taught that self-esteem—feeling good about
yourself—is the key to a successful life. But in all of America’s most
successful groups, people tend to feel insecure, inadequate, and that they have
to prove themselves.
• America today spreads a message of immediate
gratification, living for the moment. But all of America’s most successful
groups cultivate heightened discipline and impulse control.
But the Triple Package has a dark underside, too. Each of
its elements carries distinctive pathologies; when taken to an extreme, they
can have truly toxic effects. Should people strive for the Triple Package?
Provocative and profound, The Triple Package will transform the way we think about success
and achievement. Download and start listening now!