The Sentient Enterprise: The Evolution of Business Decision Making Audiobook, by Oliver Ratzesberger Play Audiobook Sample

The Sentient Enterprise: The Evolution of Business Decision Making Audiobook

The Sentient Enterprise: The Evolution of Business Decision Making Audiobook, by Oliver Ratzesberger Play Audiobook Sample
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Read By: Walter Dixon Publisher: Gildan Media Listen Time: at 1.0x Speed 3.33 hours at 1.5x Speed 2.50 hours at 2.0x Speed Release Date: May 2020 Format: Unabridged Audiobook ISBN: 9781469077833

Quick Stats About this Audiobook

Total Audiobook Chapters:

11

Longest Chapter Length:

40:59 minutes

Shortest Chapter Length:

05:43 minutes

Average Chapter Length:

27:41 minutes

Audiobooks by this Author:

1

Publisher Description

Mohan and Oliver have been very fortunate to have intimate views into the data challenges that face the largest organizations and institutions across every possible industry—and what they have been hearing about for some time is how the business needs to use data and analytics to their advantage. To really address the data concerns of today's enterprise, they wanted to find a way to help enterprises achieve the success they seek. Not as a prescriptive process—but a methodology to become agile and leverage data and analytics to drive a competitive advantage.

You know, it's amazing what can happen when two people with very different perspectives get together to solve a big problem. This evolutionary guide resulted from the a-ha moment between these two influencers at the top of their fields—one, an academic researcher and consultant, and the other, a longtime analytics practitioner and chief product officer at Teradata. Together, they created a powerful framework every type of business can use to connect analytic power, business practices, and human dynamics in ways that can transform what is currently possible.

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About the Authors

Mohanbir Sawhney is a globally recognized scholar, teacher, speaker, and consultant in business innovation, technology marketing, and digital marketing. He directs the Center for Research in Technology & Innovation at the Kellogg School of Management.

About Walter Dixon

Walter Dixon is a broadcast media veteran of more than twenty years’ experience with a background in theater and performing arts and voice work for commercials. After a career in public radio, he is now a full-time narrator with more than fifty audiobooks recorded in genres ranging from religion and politics to children’s stories.