In business, many people follow the golden rule. But treating people the way we'd like to be treated can turn off clients or colleagues with different needs, wants, and hopes. The Platinum Rule shows you how to do unto others as they'd like done unto them. You'll discover the 4 basic business personalities and how to handle them in ways that puts them at ease - the key to stronger career prospects, higher productivity, improved customer relations, and fewer conflicts. Those who use The Platinum Rule see people differently, understand them better, and deal with them in ways that turn every encounter into a win-win situation.
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" Golden Rule: Treat others that way you want to be treated. Platinum Rule: Treat others the way that they want to be treated. They've taken that admittedly important though somewhat obvious difference and written about 300 pages. "
" While this book had some good points, I think they spent too much time on examples for a salesperson. It just seemed like the second half the book was just repeating the first half, and it wasn't beneficial. "
Chris Widener is a successful businessman, author, speaker, and television host. He has authored over 450 articles and numerous books; he has also produced many CDs and DVDs on leadership, motivation, and success. Widener was previously the host of the national interview show Made for Success and cohost of True Performance with Zig Ziglar. As a public speaker, he has presented to organizations such as General Electric, Microsoft, Cisco Systems, and the Harvard School of Business.
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