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The Other 'F' Word: How Smart Leaders, Teams, and Entrepreneurs Put Failure to Work Audiobook
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Leverage the power of failure in your organization
Nobody wants to fail, but failure is a fact of life. Most of us treat it as a regrettable, even shameful, event best overlooked. In truth, failure can be a game-changing strategic resource that can help you and your organization achieve the greater success you crave.
The Other "F" Word shows how successful leaders and teams are putting failure to work every day—to re-engage employees, spark innovation, and accelerate growth. Authors Danner and Coopersmith—with their rare blend of senior-level executive experience, global advising, teaching acumen and cross-discipline perspective—share these valuable new practices, and show how they can improve results across your organization. Based on exclusive interviews with prominent leaders and insightful examples from their own in-depth work, the book features a practical seven-stage framework to liberate failure as a force to advance your leadership agenda. After all, everyone creates and confronts failure on a daily basis. Why not use it to your advantage? The Other "F" Word shows you how to:
• Start an open, productive conversation about failure across your organization
• Reduce the fear of failure that stifles initiative, creativity, and engagement
• Anticipate, prepare for, and respond to failure, so you can leverage it when it happens
• Harness failure as a catalyst to drive innovation, improve performance, and strengthen culture
Failure's like gravity—pervasive and powerful. Whether you're a leader or team member of a startup, a growing business, or an established enterprise, failure is today's lesson for tomorrow. Let The Other "F" Word show you how to apply this lesson and take your company where it needs to go.
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About the Authors
John Danner is a thought leader, trusted adviser, and respected teacher. For over four decades, he has helped senior business, nonprofit, and government executives navigate rapidly changing environments like high tech, healthcare, energy, financial services, and consumer products. He teaches at two of the nation’s finest universities: the University of California Berkeley and Princeton University. John’s media coverage includes the New York Times, the Economist, and the LA Times. He created the idea for TED University, and is a popular keynote speaker for executive and industry audiences globally. He earned JD, MPH and MAEd degrees at UC Berkeley, and his BA from Harvard.
Mark Coopersmith is a seasoned corporate executive, successful entrepreneur, and sought after adviser and teacher. He has spent more than 25 years leading businesses at the convergence of technology, media, and brands. He is an award-winning teacher of innovation and entrepreneurship. He advises companies ranging from global enterprises to early stage ventures, and is an active board member. Coopersmith is a speaker and adviser who focuses on leadership, innovation, entrepreneurship, and growth. He has been featured in the New York Times, the Economist, CNN, Fox News, NPR, the Huffington Post, and USA Today. He earned his MBA and BA degrees at UC Berkeley.