Who are the greatest innovators in the world? You're probably thinking Steve Jobs, Thomas Edison, Henry Ford. The usual suspects.
This book isn't about them. It's about people who are just as innovative, entrepreneurial, and visionary as the Jobses, Edisons, and Fords of the world, except they're not in Silicon Valley. They're in the street markets of Sao Paulo and Guangzhou, and the rubbish dumps of Lagos. They are pirates, slum dwellers, computer hackers, dissidents, and inner city gang members.
Across the globe, diverse innovators operating in the black, grey, and informal economies are developing solutions to a myriad of challenges. Far from being "deviant entrepreneurs" that pose threats to our social and economic stability, these innovators display remarkable ingenuity, pioneering original methods and practices that we can learn from and apply to move formal markets.
This book asks: Who are these unknown visionaries? How do they work? How do they organize themselves? How do they catalyze innovation? And ultimately, how can you take these lessons into your own world?
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"This book will make you think again with engaging stories and insightful analysis of how people operating on the fringes create unique business models, and in the process transform the culture around them."
— Daniel H. Pink, author of To Sell is Human
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Alexa Clay is a storyteller and leading expert on subculture. She is the cofounder of the League of Intrapreneurs, a movement to create change from within big business and the founder of Wisdom Hackers, an incubator for philosophical inquiry. Alexa initiates projects through the collective the Human Agency, which aim to create communities of purpose around the world. Formerly, she was a director at Ashoka, a global nonprofit that invests in social entrepreneurs. When not operating in the world as Alexa, you can find her playing the Amish Futurist, an alter ego bringing Socratic inquiry to the tech scene. She is a graduate of Brown University and Oxford University.
Kyra Maya Phillips is a writer and innovation strategist. She is a director of the Point People, a network based consultancy focused on innovation and systemic change. Previously, Kyra worked as a journalist for the Guardian, where she focused on environmental reporting, and at as a consultant at SustainAbility, a London based think-tank and consultancy. She grew up in Caracas, Venezuela, but is now based in London, where she lives with her husband and son. She is a graduate of the London School of Economics.
Emily Woo Zeller is an artist, actor, dancer, choreographer, and voice artist who has won Earphones Awards and the prestigious Audie Award for Best Narration in 2018. She began her voice-over career by voicing animation in Asia. AudioFile magazine named her one of the Best Voices of 2013 for her work in Gulp. Other awards include the 2009 Tristen Award for Best Actress as Sally Bowles in Cabaret and the 2006 Roselyn E. Schneider Prize for Creative Achievement.