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Download The Lords of Strategy: The Secret Intellectual History of the New Corporate World Audiobook (Unabridged)

Extended Audio Sample The Lords of Strategy: The Secret Intellectual History of the New Corporate World (Unabridged), by Walter Kiechel
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (309 ratings) (rate this audio book) Author: Walter Kiechel Narrator: Robertson Dean Publisher: Brilliance Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Imagine running a business without a strategy. It would be akin to driving blindfolded, to building a house without a blueprint. Yet just 50 years ago, business plans were mere extrapolations of the status quo, heedless of the forces that determine the fate of today's organizations: competitive threats, customer needs, and business costs. The concept of strategy changed all that, paving the way for the creation of the modern corporate world.

The Lords of Strategy recounts the birth and evolution of strategy - arguably the most influential business paradigm of the past half century - and the trials and triumphs of the surprising disruptors who invented it. Principal among them were four men: Bruce Henderson, found of the Boston Consulting Group; Bill Bain, creator of Bain & Company; Fred Gluck, longtime managing director of McKinsey & Company; and Harvard Business School professor Michael Porter. Each was obsessed with pinpointing how companies achieve competitive advantage over others. This insider account reveals these industry's pioneers as idea junkies - a new breed of intellectuals who wielded concepts as weapons for fighting business battles. Their relentless efforts to plumb the depths of competition exploded much of the prevailing wisdom, galvanized executives into action, and forced companies to understand themselves as never before.

An important book by one of management's keenest observers, The Lords of Strategy provides listeners with a deeper understanding of the world they compete in and a sharper eye for what works - and what doesn't - when forging strategy.

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Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Anandh Sundar | 2/11/2014

    " The book gave a great history of strategy as it evolved including the history of the major firms and some idea of where they are now. however, he could have been more future looking ans mentioned about where he sees them evolving. But otherwise, a book that lives up to its title "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Rangarajan Iyengar | 2/11/2014

    " i heard the audio book and liked it quite a lot. since i listened to it while driving to work and back, there were several instances when i had to focus on the crazy traffic that distracted me from listening. despite that, i found the 'read' quite interesting. would recommend it to people interested in the subject. of course i would have loved to read this several years ago but better late than never :-) "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Sahar Kazranian | 1/16/2014

    " Excellent introduction on how strategy migrated from a military to a business concept. And gives you a strong sense of how consulting jargon, frameworks and thought leaders emerged and evolved. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Manikandan | 1/7/2014

    " A very readable and interesting account of the history of strategy as an idea/concept. "

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