The End of Big: How the Internet Makes David the New Goliath Audiobook, by Nicco Mele Play Audiobook Sample

The End of Big: How the Internet Makes David the New Goliath Audiobook

The End of Big: How the Internet Makes David the New Goliath Audiobook, by Nicco Mele Play Audiobook Sample
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Read By: Sean Runnette Publisher: Highbridge Audio Listen Time: at 1.0x Speed 6.00 hours at 1.5x Speed 4.50 hours at 2.0x Speed Release Date: April 2013 Format: Unabridged Audiobook ISBN: 9781622311323

Quick Stats About this Audiobook

Total Audiobook Chapters:


Longest Chapter Length:

69:03 minutes

Shortest Chapter Length:

41:44 minutes

Average Chapter Length:

59:59 minutes

Audiobooks by this Author:


Publisher Description

Radical connectivity—our ability to connect instantly, constantly, and globally—is altering the exercise of power with dramatic speed and reshaping our biggest institutions. Governments, corporations, centers of knowledge, and expertise are eroding before the power of the individual. In some cases this is a positive development, but as Mele reveals, the promise of the Internet comes with a troubling downside. He asks: How do we trust information when journalists are replaced by bloggers, phone videos, and tweets? Will the collapse of two-party government bring us qualified leaders or demagogues and special-interest-controlled politicians? When web-based micro-businesses can out-compete major corporations, who enforces basic regulations—product safety, privacy protection, fraud, and tax collection?

Unless we exercise deliberate moral choice over the design and use of technologies, Mele contends, we doom ourselves to a future that tramples human values, renders social structures chaotic, and destroys rather than enhances freedom. Both hopeful and alarming, thought-provoking and passionately-argued, The End of Big is an important book about our present—and our future.

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“The End of Big covers the consequences of our constantly-connected, technology-fueled society—and nobody is better qualified to write about it than Nicco Mele. This book is an honest assessment of the most complex and fast-moving parts of our world. Nicco keeps a watchful eye on the institutions we rely upon because they’re now very much up for grabs.  His continued focus is on protecting human values, our social structures, and our freedoms. Get a copy of this critical new book.  It will forever change your thinking about business, politics and culture.”

— Howard Dean, six-term governor of Vermont 


  • “An important read for anyone curious about what the future might look like...the end of big is hitting many aspects of our lives. And Mele makes us seriously think about the world we live in today and, more importantly, how we’d like to live in it tomorrow.”

    — Fortune
  • “If you have a vested interest in any aspect of business, politics, or culture, you’ve got to get a copy of Nicco Mele’s new book The End of Big—so you can actively manage the changes that are about to impact you the most.”

    — Joe Trippi, author of The Revolution Will Not Be Televised
  • “In The End of Big, forecaster Nicco Mele—one of the internet’s early masters—looks technology squarely in the eye and asks the hard questions…If you want to know what’s really going on, get this book—and see the future and your options with new eyes.”

    — Alex Castellanos, political consultant and media commentator
  • “Anyone who is not asleep is unsettled by the speed and sweep of technological change, as it upends our workplace, our institutions, leisure, culture, individual and communal behavior. To comprehend the awesome changes we have and will experience, the opportunities and the pitfalls, Nicco Mele’s The End of Big is a clear-eyed, compellingly written account bursting with vivid anecdotes and analysis.”

    — Ken Auletta, author of Greed and Glory on Wall Street
  • “Well worth hearing and contemplating.”

    — Audiobooks Today

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About Nicco Mele

Nicco Mele is an adjunct professor at Harvard’s Kennedy School of Government and an expert on political campaigns in the digital world. His firm, EchoDitto, is a leading Internet strategy consulting company working with a long list of Fortune 500 companies, non-profit institutions, and individuals.

About Sean Runnette

Sean Runnette, an Earphones Award–winning narrator, has also directed and produced more than two hundred audiobooks, including several Audie Award winners. He is a member of the American Repertory Theater company and has toured the United States and internationally with ART and Mabou Mines. His television and film appearances include Two If by Sea, Cop Land, Sex and the City, Law & Order, the award-winning film Easter, and numerous commercials.