Publisher Description
The pressure to "be digital" has never been greater.
The digital revolution is here. It's changing how work gets done, how industries are structured, and how people from all walks of life work, behave and relate to each other. To thrive in a world driven by data and powered by algorithms, we must learn to see, think, and act in new ways. We need to develop a digital mindset.
But what does that mean? Some fear it means that in the near future we will all need to become technologists who master the intricacies of coding, algorithms, AI, machine learning, robotics, and who knows what's next.
This book introduces three approaches—Collaboration, Computation, Change—that you need for a digital mindset, and the perspectives and actions within each approach that will enable you to develop digital skills you need. With the digital mindset, you can ask the right questions, make smart decisions and appreciate new possibilities for a digital future. Leaders who adopt these approaches will be able to develop their organization's talent to prepare their company for successful and continued digital transformation.
The surprising and welcome secret is that developing a digital mindset isn't as hard as we think. Most people can become digitally savvy if they follow the "30% rule," or the minimum threshold that gives us just enough digital literacy to understand and take advantage of the digital fabric woven into our world.
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About the Authors
Tsedal Neeley is the author of the award-winning book, The Language of Global Success. Her work has been published in top journals and has been featured on BBC, CNN, Forbes, Financial Times, MarketWatch, New York Times, Nikkei, NPR, the Wall Street Journal, London Economist, and many other outlets. She is the Naylor Fitzhugh Professor of Business Administration at the Harvard Business School, an award-winning scholar, teacher, and expert on virtual and global work, digital tools, and leading global and digital transformation. She heads the leadership and organizational behavior required MBA course, co-chairs the leading global businesses executive offering. She received her PhD from Stanford University, specializing in work, technology and organizations.