Pre-Suasion: Channeling Attention for Change by Robert Cialdini Ph.D - Book Summary - Abbey Beathan
(Disclaimer: This is NOT the original book.)
A master pre-suader is here to teach you the hack to get your way in any negotiation.
In Pre-Suasion, Robert Cialdini talks about an interesting approach to negotiation. The fact that the message you want to deliver is not that important, the most relevant part of any negotiation is the moment just before delivering said message. In that time frame, it is your chance to strike and to use the techniques explained in this book to come out of the negotiation with a victory smile on your face.
(Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way)
"You use your cuts to get people to swing attention to the parts of your message you really want them to focus on." - Robert B. Cialdini
Become a pre-suader learning from the best of the best in negotiations, social psychologist Robert Cialdini who has years of experiences as a pre-suader and has obtained espectacular results. In Pre-suasion you'll learn about how to redirect the audience's focus of attention before a relevant action thus changing their state of mind which is the key to victory. Are you ready to become a rockstar pre-suader?
With Cialdini, you'll learn to make your move in just the right moment and say just the right things to come out on top of a negotiation.
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