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Sell Local, Think Global: 50 Innovative Ways to Make a Chunk of Change and Grow Your Business Audiobook
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After years of sharing her small-business tips and marketing tricks with readers of her popular blog, ChunkOfChange.com, and column in the Long Beach Post, Olga Mizrahi has taken her message to the streets, urging business owners to focus in while reaching out. You'll be excited and motivated to clearly state your difference to the world--and your neighborhood--while confidently selling yourself and your business. Through 50 low-cost, do-it-yourself tips, Sell Local, Think Global will help you: Figure out what makes you and your business truly different. Discover the secrets of "SoLoMo" marketing, both online and off. Spruce up your Web and mobile presence by learning to love analytics. Walk boldly into the future by embracing social media and customer reviews.
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“From Nielsen to grilled cheese trucks, this is a hands-on, idea-packed book for business people in search of growth.”
— Seth Godin, author of Linchpin
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About Olga Mizrahi
Olga Mizrahi started her career where most finish: as an instructor for the University of California, Irvine extension, where she served as one of the first web design instructors in Southern California. She created her blog, ChunkofChange.com, as an extension of the tools she developed to assist her clients better define their Unique Value Proposition (UVP) and effectively carry that message through to results. She is the author of a business column in the Long Beach Post and Sell Local, Think Global is her first book. Mizrahi resides in Long Beach, California, with her husband and daughter.
About Lyndsay Vitale
Lyndsay Vitale is a narrator of audiobooks. Her readings include Confessions of a Credit Junkie by Beverly Harzog, Simple Secrets by Kathy Davis, Rise to the Top by Stacey Hawley, and The Successful Virtual Classroom by Darlene Christopher.