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Predicting the Turn: The High Stakes Game of Business Between Startups and Blue Chips Audiobook
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Predicting The Turn is your rule book for the new game of high-stakes business.
The Fortune 500 was first published in 1955, and since that time, 89 percent of the list has completely turned over. When the S&P 500 was launched in 1958, the average company remained in the index for roughly sixty-one years.
Today, an S&P 500 company is being replaced about once every two weeks.
It is no wonder that disruption and innovation are at the top of every executive agenda for the world's largest companies. These leaders are trying to determine how to compete with a new breed of competitors that are playing the game by entirely different set of rules.
In Predicting The Turn, Dave Knox discusses the new high-stakes game of business between disruptive startups and Blue Chip companies, teaching listeners how to foresee the future of their industry.
As a brand marketer, venture investor, and startup advisor, Knox provides a one-of-a-kind worldview into the changing relationship between startups and Fortune 500 companies. His insight-filled book Predicting The Turn teaches the world's largest companies how to foresee the future of their industries.
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“Others have written the book on theory, Dave applies over a decade of real-world experiences and stories that truly bring the concepts to life.”
— Tim Kopp, partner at Hyde Park Venture Partners and former CMO of Exact Target
Quotes
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“Major companies seeking a pilot to help guide them through the new turbulence will find this book of immeasurable value.”
— Sir Martin Sorrell, CEO, WPP -
“Knox lays out brilliant-but-simple strategies for how large companies can meet their industries’ inevitable disruption head on.”
— Pete Blackshaw, global head of digital & social media, Nestlé
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About Kyle Tait
Kyle Tait is a professionally trained voice actor and sports broadcaster based in Atlanta, Georgia. He’s done voice work for TV and radio ads around the world, corporate training videos, whiteboard and explainer videos, documentaries, audiobooks, and more. He’s narrated more than twenty titles on Audible and iTunes, across genres spanning from sports history to crime thrillers to self-help.
In addition to his voice work, Tait is an established sports broadcaster, calling baseball, basketball, and football on ESPN3, as well as serving as a studio host on multiple national college networks with IMG College.