When you’re acquired by Private Equity, the first one hundred days are critical. You need to grow revenue faster, be more profitable, and integrate additional companies, all while getting buy-in from investors. In this environment, ramping up your sales pipeline is a major component of meeting board expectations. In Post-Acquisition Marketing, Shiv Narayanan reveals how PE-backed companies can leverage marketing to scale faster and deliver on the investment thesis. With Shiv’s proven framework, you’ll learn exactly how to leverage data to secure a larger budget for marketing and drive more top-line revenue growth than ever before.
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Assaf Cohen is an AudioFile Earphones Award–winning narrator. He has appeared in various plays, short films, and television shows. He grew up in Palo Alto and attended UC Berkeley where he earned a bachelor’s degree in integrative biology. He continued his classical training by earning a master of fine arts in acting from the Mason Gross School of the Arts at Rutgers University under the instruction of legendary acting instructor William Esper.