At a moment in which our everyday practice of democracy has atrophied, and political, economic, and technological forces have weakened our capacity for collective action, People, Power, Change is a once-in-a-generation book for anyone who wants to create real and lasting change.
Marshall Ganz is one of the world’s leading authorities on democratic leadership, organizing, and action and this book is the culmination of his decades of teaching, research, and practice. In People, Power, Change Ganz offers students, educators, and organizers access to the craft he has learned, adapted, and shared over the last half-century of creating effective collective action. It is not a blueprint, but a road map.
Ganz explores the values, ideas, and craft core to the practice of organizing and offers an actionable framework for how to actually do it. He focuses the book on the creation and substance of relationships, the fuel of values and narrative, the resources and power of strategy, the necessity of structure, and the accountability of action. Across these five organizing practices, Ganz weaves in his personal experiences from a lifetime of organizing in iconic social movements and campaigns to illustrate how collective action actually works and to build the practices and skills that must be developed to do it with intention and with success.
“If there was ever a moment when this message needed to be heard, this is it! Read it, and then get to work!”—Bill McKibben, founder of 350.org and Third Act
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Marshall Ganz is Rita T. Hauser Senior Lecturer in Leadership, Organizing, and Civil Society at the Harvard Kennedy School. He teaches, researches, and writes on leadership and organizing. His 2009 book Why David Sometimes Wins earned the American Political Science Association’s Michael J. Harrington Book Award. He works with the Leading Change Network and dozens of other grassroots groups in the United States and around the world to develop critically needed organizing capacity. In 1965, he joined Cesar Chavez to work to unionize California farmworkers, where he spent the next sixteen years. Throughout the 1980s, Ganz led organizing programs in union, community, and electoral campaigns.