The Beatles are the biggest band in the history of pop music. James Bond is the single most successful movie character of all time. They are also twins. Dr No, the first Bond film, and Love Me Do, the first Beatles record, were both released on the same day: Friday, October 5, 1962. Most countries can only dream of a cultural export becoming a worldwide phenomenon on this scale. For Britain to produce two iconic successes on this level, on the same windy October afternoon, is unprecedented.
Bond and the Beatles present us with opposing values, visions of the British culture, and ideas about sexual identity. Love and Let Die is the story of a clash between working class liberation and establishment control, and how it exploded on the global stage. It explains why James Bond hated the Beatles, why Paul McCartney wanted to be Bond, and why it was Ringo who won the heart of a Bond Girl in the end.
Told over a period of sixty dramatic years, this is an account of how two outsized cultural phenomena continue to define American aspirations, fantasies, and our ideas about ourselves. Looking at these two touchstones in this new context will forever change how you see the Beatles, the James Bond films, and six decades of cross-Atlantic popular culture.
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John Higgs is the author of a dozen books that follow previously unsuspected narratives, hidden in the corners of history and culture, which can change the way we see the world. His book Love and Let Die: James Bond, The Beatles, and the British Psyche was reviewed everywhere from the Wall Street Journal to the LA Times. He is an Ambassador for the Blake Cottage Trust, a charity attempting to preserve William Blake’s cottage in Felpham, and he lives in Brighton, England.