Bestselling author Robert E. Quinn (Deep Change, 90,000 copies sold) and his son, Ryan Quinn, show through personal experience and scientific research how anyone can become a positive force in any situation through a proven method to increase his or her level of influence and effectiveness.
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"It's a life-changer. Justin and I have a different way of talking to each other and to our kids after reading this book. Which is a big deal, because sometimes it's hard to be conscious of how you're communicating, but this book REALLY changed our perspective. Read it."
— Megan (5 out of 5 stars)
" A good framework for doing exactly as the title says, along with scientific evidence that it works, and that it matters. "
— Curt, 2/26/2013