No great leader gets into sales to be second place. Then why do some teams continually outperform, out-hire, and outclass the competition; while others curse their luck that they can’t find, inspire or hold onto the people they need in order to perform? In this powerful guide, sale and leadership expert Barratt Kennett doesn’t pull any punches about the reality of what it takes to be the best. With real-life applications, practical examples, and a few funny experiences, Kennett thoroughly breaks down the Four S’s of sales leadership: Sight, Standards, Support and Systems. Within this framework lie the answers to evert problem that separates winning teams from the losers: * Creating the vision and culture to attract, galvanize and retain better than the competition * Setting and upholding the expectations that enable you to demand the best from your team, every day * Finding and nurturing winners to consistently outperform targets * Establishing and enforcing air-tight systems to enable you to grow to any size with no limitations You’re only four steps away from the sales success you have always wanted, and it starts here.
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