The former CEO of Clif Bar, Co-founder of Plum, and serial entrepreneur offers insights about launching and growing a business while maintaining a fulfilled life in this practical guide filled with hard-won advice culled from the author’s own sometimes dark, raw experiences. With a foreword by Steve Blank.
Aspiring entrepreneurs are told that to launch a business, you must go all in, devoting every resource and moment to making it work. But following this advice comes at an enormous personal cost: divorce, addiction, even suicide. It means sacrificing the intangibles that make life worth living.
Sheryl O’Loughlin knows there is a better way. In Killing It, she shares the wisdom she’s gained from her successful experiences launching a company from the ground up (Plum), running two fast-growing companies (Clif Bar and REBBL), and mentoring aspiring entrepreneurs (Stanford University). She tells it like it is: If you don’t invest in your wellbeing, your business will not succeed, nor will you.
Sheryl knows firsthand the difficulty of balancing the needs of her growing family with her physical and mental health, while managing other work and life challenges. In this warm, honest, and wise handbook, she gives you the essentials for killing it in business—without killing the rest of your life.
Filled with real-life examples and anecdotes, Killing It addresses common questions including:
The ultimate life and business course, Killing It gives entrepreneurs the tools they need to start their enterprise and thrive—both in the office and at home.
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“Cassandra Campbell narrates this personal business lesson with a dramatic flair that supports the author’s message without calling attention to her own outsized talent. At once sultry and focused, her vocal approach will help listeners hear this as the type of wisdom we all seek from our teachers and mentors.”
— AudioFile
“Keen insights here culminate in a blueprint for a self-preserving path to success.”
— Booklist (starred review)“A thought-provoking and honest work by a successful entrepreneur with insights into the realities and issues of starting and running a business. Highly recommended.”
— Library Journal“Killing It is the kind of practical advice entrepreneurs need to thrive in the world of churn.”
— Irv Grousbeck, consulting professor, Stanford University Graduate School of Business“Jam-packed with real-life stories of what it truly takes to be successful, Killing It also provides a wealth of sage advice and critical questions to ask yourself and your team.”
— Denise Brosseau, serial entrepreneur and author of Ready to Be a Thought Leader?“Sheryl brilliantly captures the ups and downs of her own journey and distills them into guiding principles every entrepreneur should use.”
— Nancy Duarte, bestselling author and CEO of Duarte, IncBe the first to write a review about this audiobook!
Sheryl O’Loughlin earned her MBA from the Kellogg School of Management at Northwestern University. She was the executive director of the Center for Entrepreneurial Studies at the Stanford Graduate School of Business. She served as the CEO of Clif Bar company and was the cofounder and CEO of Plum Organics.
Cassandra Campbell has won multiple Audie Awards, Earphones Awards, and the prestigious Odyssey Award for narration. She was been named a “Best Voice” by AudioFile magazine and in 2018 was inducted in Audible’s inaugural Narrator Hall of Fame.