Businesspeople and rock stars, at first glance, couldnt appear to be more different. On one hand, youve got the button-down corporate type; on the other, the freewheeling idol of millions. But look closer, and youll see that the worlds of business and rock and roll arent that different after all. Like a business, a successful rock band is made up of both visionaries and devoted followers, leaders and team players. But the band only achieves success when the entire groups pulling in the same direction. When each member understands the part he or she must play within the group, contributing creatively and playing to his or her strengths, thats when the hits start coming. Jam! brings the lessons of the music business to work in every business. Written by Jeff Carlisi, former guitarist for the chart-topping band 38 Special, and Dan Lipson, one of the countrys sharpest young executives, Jam! will be filled with anecdotal observations, like the story of the architect who became a guitar hero and the multimillion-selling track that almost never was. Each chapter of Jam! will examine a key moment in the development of a bandformation, early success, internal crises, and so forthand demonstrate how executives can use those lessons to crank their own businesses to eleven. The book will also include insights from musicians who have played in some of the worlds best-known bands, including the Rolling Stones, Lynyrd Skynyrd, and the Black Crowes, and the bands of Billy Joel, Rod Stewart, Ted Nugent, and Sheryl Crow. Each chapter will also close with Verses, Chorus, and Solo, final takeaways that sum up the lessons of each chapter for both groups and individuals. Jam! will bring together two American institutionsmusic and businessand will demonstrate effectively that the lessons from the former can lead to success in the latter. By the end of the book, readers will live by Jeff and Dans mantra: Rock hard. Work harder. "Unlike all the other business books I have read, JAM! is memorable, enjoyable and has a great hook" -- Steve Bernstein Publisher of Relix Magazine and President of music media company Zenbu Media LLC
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