Honor Thy Label: Dr. Bronners Unconventional Journey to a Clean, Green, and Ethical Supply Chain Audiobook, by Gero Leson Play Audiobook Sample

Honor Thy Label: Dr. Bronner's Unconventional Journey to a Clean, Green, and Ethical Supply Chain Audiobook

Honor Thy Label: Dr. Bronners Unconventional Journey to a Clean, Green, and Ethical Supply Chain Audiobook, by Gero Leson Play Audiobook Sample
FlexPass™ Price: $18.95
$9.95 for new members!(Includes UNLIMITED podcast listening) Add to Cart learn more
OR
Regular Price: $22.50 Add to Cart
Read By: Kiff VandenHeuvel, Michael Levi Harris Publisher: Penguin Audio Listen Time: at 1.0x Speed 8.17 hours at 1.5x Speed 6.13 hours at 2.0x Speed Release Date: March 2021 Format: Unabridged Audiobook Delivery: Instant Download ISBN: 9780593393802

Quick Stats About this Audiobook

Total Audiobook Chapters:

20

Longest Chapter Length:

77:24 minutes

Shortest Chapter Length:

10 seconds

Average Chapter Length:

36:44 minutes

Audiobooks by this Author:

1

Publisher Description

“A compelling story about the kind of moral, life-giving decisions that businesses can make to do good while doing well.”—Mark Bittman, author of Animal, Vegetable, Junk What's in a label? For Dr. Bronner's, more than ingredients or intentions—it spells out an ethical commitment to fairness and sustainable growth, uniting consumers and companies worldwide.  Dr. Bronner’s Magic Soaps are renowned for their dense product labels (“All-One!”) and the curious tingling of peppermint. But how did this unusual natural soap transform the small print into soaring sales—inspiring customer loyalty not just with lather, but with good clean business? In Honor Thy Label, Dr. Bronner’s head of Special Operations, Gero Leson, reveals the inside story of how a little-known family-run soap company grew from countercultural roots to create a revolutionary fair trade and organic supply chain from the ground up—and rode the waves of popular demand without losing sight of the process. Through stories of harrowing setbacks and hard-won triumphs in projects that spanned the globe, in Sri Lanka, Ghana, India, and beyond, Leson demystifies the process of building and scaling ethical production. And he proves that if done right, the results ripple outward to benefit customers, communities, and the environment we share. Told with spirit and conviction, Honor Thy Label invites socially conscious entrepreneurs and shoppers on a journey to break the boundaries of production with the pioneers of socially just business—spreading Dr. Bronner’s radical vision of simple ingredients with cosmic impact.

Download and start listening now!

Honor Thy Label Listener Reviews

Be the first to write a review about this audiobook!

About Kiff VandenHeuvel

Kiff VandenHeuvel, voice talent and audiobook narrator, is originally from Grand Rapids, Michigan, and is an alumni of the Second City comedy theater. He is an accomplished improviser and sketch comedy director, and he teaches voice-over, improv, and directing at Second City Hollywood. He has appeared in hundreds of television and radio commercials and is well known in the video game community as the voice of Zachary Hale Comstock in Bioshock: Infinite.