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Download Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers Audiobook

Extended Audio Sample Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers, by Teri Agins Click for printable size audiobook cover
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From Coco Chanel’s iconic tweed suits to the surprising comeback of the miniskirt in the late 1980s, fashion houses reigned for decades as the arbiters of style and the dictators of trends. Hollywood stars have always furthered fashion’s cause of seducing the masses into buying designer clothes by acting as living billboards. But now, forced by the explosion of social media and the accelerating worship of fame, red carpet celebrities are no longer content to just advertise—they are putting their names on labels that reflect the image they (or their stylists) created.

Jessica Simpson, Jennifer Lopez, Sarah Jessica Parker, Sean Combs, and a host of pop, sports, and reality show stars of the moment are leveraging the power of their fame to become the face of their own fashion brands, embracing lucrative contracts that keep their images on our screens and their hands on the wheel of a multi-billion dollar industry. And a few celebrities—like the Olsen twins and Victoria Beckham—have gone all the way and reinvented themselves as bonafide designers. Not all celebrities succeed, but in an ever more crowded and clamorous marketplace, it’s increasingly unlikely that any fashion brand will succeed without celebrity involvement—even if designers like Michael Kors have to become celebrities themselves.

Teri Agins charts this strange new terrain with wit, insight, and an insider’s access to the fascinating struggles of the bold-type names and their jealousies, insecurities, and triumphs. Everyone from industry insiders to fans of Project Runway and America’s Next Top Model will want to read Agins’ take on the glitter and stardust transforming the fashion industry—and where it is likely to take us next.

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About the Author

Teri Agins is the author of The End of Fashion and has covered fashion for almost thirty years. She developed the fashion beat for the Wall Street Journal and continues to write the weekly “Ask Teri” column. She has won many awards for her fashion writing and has written for numerous publications. She lives in New York City.