Norway native Erik Bertrand Larssen is many things: a veteran paratrooper who served in Bosnia, Kosovo, Macedonia, and Afghanistan; a successful entrepreneur; and a critically acclaimed performance consultant. He has helped catapult the success of countless high-achievers, including Microsoft, Boston Consulting Group, and Statoil ASA executives. His life-altering and revered method improves performance by getting people to push themselves past the brink of self-imposed limitations. Central to his technique is the commitment to live and experience just one week as your best self. It’s this week, Larssen says, that will be the catalyst to making the most of the rest of your life. Offering accessible tools and pragmatic, inspirational advice, Larssen’s game-changing Hell Week shows you how to apply his principles to everyday life, leading to lasting improvement, personal and professional success, and most importantly, a new way of living to a higher standard. Hell Week will inspire you to be the best you can be and make everlasting positive changes in all aspects of your life.
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"Following this advice for seven days will undoubtedly lead to lasting positive behaviors."
— Library Journal
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Shaun Grindell, actor and Earphones Award–winning narrator, was born and raised in Southampton, England. His training includes the Calland School of Speech and Drama and the Lee Strasberg Theatre and Film Institute in London. He has been seen on stage in London and Las Vegas.