To innovate profitably, you need more than just creativity. Do you have what it takes?
If you read (or listen to) nothing else on inspiring and executing innovation, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively.
Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to: decide which ideas are worth pursuing; innovate through the front lines—not just from the top; adapt innovations from the developing world to wealthier markets; tweak new ventures along the way using discovery-driven planning; tailor your efforts to meet customers' most pressing needs; and avoid classic pitfalls such as stifling innovation with rigid processes.
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Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at Harvard Business School and the architect of and the world’s foremost authority on disruptive innovation.
Peter F. Drucker (1909–2005) is considered one of the top management thinkers of his time. A teacher, philosopher, reporter, and consultant, he authored over thirty-five books. His first book, The End of Economic Man, was published in 1939. His other works include Managing the Nonprofit Organization, The Five Most Important Questions You Will Ever Ask about Your Organization, Innovation and Entrepreneurship, and many others. Drucker was awarded the Presidential Medal of Freedom by George W. Bush in 2002.
Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business at the Tuck School of Business at Dartmouth College, and the first professor-in-residence and Chief Innovation Consultant at General Electric. He ranked third in the recent Thinkers 50 list of the greatest management thinkers in the world.