This game-changing book empowers readers to become
confident, independent, wise decision-makers—savvy to how our emotions, moods,
and habits can trip us up.
An investor wonders whether to put his money into the stock
market or to keep it in a savings account. A patient is torn between opting for
surgery and trying an experimental drug therapy. A college-bound student
questions whether to take on debt to attend an Ivy League school or to choose a
public institution with low tuition.
We face momentous decisions with important consequences
throughout our lives. We have never had better access to information and
expertise, yet this data deluge has become a double-edged sword. Which sources
of information are credible? How can we separate the signal from the noise?
Whose advice can we trust?
All of these questions are reasons for us to become
empowered decision-makers capable of making high-stakes choices ourselves.
Whether you are a politician, a businessperson, a professional, or a parent,
now is the time to take a radically different approach. In Eyes Wide Open, the bestselling author and visionary thinker
Noreena Hertz shares insights from the latest research along with practical
• Why looking at information in black and white rather than
in color can lead to better decisions
• Why it’s smart to be skeptical about experts’
pronouncements, and how to identify the best among them
• Why it’s crucial to carve out time to think, even in moments
• How and why you should regulate your emotional thermostat
to make smart decisions
• Why you need to shake up your social network if you don’t
want only to reinforce what you already know and amplify the beliefs you
It’s time to make decisions with our eyes wide open—for the
sake of our health, our wealth, and our future security. Download and start listening now!