In the executive offices of the four major networks, sweeping changes are taking place and billions of dollars are at stake. Now Bill Carter, bestselling author of The Late Shift, goes behind the scenes to reveal the inner workings of the television industry, capturing the true portraits of the larger-than-life moguls and stars who make it such a cutthroat business. In a time of sweeping media change, the four major networks struggle for the attention of American viewers increasingly distracted by cable, video games, and the Internet. Behind boardroom doors, tempers flare in the search for hit shows, which often get on the air purely by accident. The fierce competition creates a pressure-cooker environment where anything can happen . . . NBC’s fall from grace—Once the undisputed king of prime time, NBC plunged from first place to last place in the ratings in the course of a single season. What will be the price of that collapse—and who will pay it? CBS’s slow and steady race to the top—Unlike NBC, CBS, under the leadership of CEO, Leslie Moonves, engineered one of the most spectacular turnarounds in television history. But in this ruthless world, you’re only as good as last week’s ratings . . . . ABC’s surprising resurrection—Lost and Desperate Housewives—have brought ABC the kind of success it could only dream of in the past. So why don’t the executives responsible for those hits work there any more? The End of the News As We Know It—In a stunningly short period of time, all three of the major network news anchors—Dan Rather, Tom Brokaw, and Peter Jennings—signed off, leaving executives scrambling for a way to keep network news relevant in an era of 24/7 information. Crazy Like Fox—They’re outrageous, unconventional, and occasionally off-putting, but more and more people are watching Fox shows. Most of all they keep watching American Idol. How did Simon Cowell snooker himself into a huge payday? Stay tuned . . .
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"Perhaps not quite as juicy as The Late Shift, but still extremely entertaining. Carter's tales of the dirtiest, most intimate details of TV sausage-making leave you feeling like a true Hollywood insider. Fun stuff for media aficionados."
— Miriam (4 out of 5 stars)
" Such a great look into the television industry. Bill Carter's other books on the late night talkshow scene are great as well. "
— Andy, 8/25/2013" Much more interesting to me because I work in TV, probably, but I suspect that other people might find this to be a really good read. It's quick and fun and all about how some of your favorite shows from the early 00's got on the air. "
— Jen, 7/23/2013" I read this book in grad school. It was not a bad read but it was a forced read. Maybe if I read it again on my own I will enjoy it. "
— Lawrence, 4/18/2013" Surprisingly entertaining- reads like fiction. "
— Mike, 12/24/2012" Not a book one would save from a burning building, but a fast read and an excellent primer for what is currently happening at the networks. What ever happened to NBC? It's in here. "
— Charlie, 1/24/2012" Mostly interesting because I was working in TV at the time and knew many of the players mentioned. Not a bad book, but so quickly out of date... "
— Sara, 12/20/2011" After reading this book, you start to wonder how anything good, interesting, or innovative ever makes it on TV. Great behind-the-scenes look at how TV really works. "
— Jodi, 4/23/2011" i love this book. if you want to know what i do all day its listen to phone call about this stuff. very interesting stuff. "
— Betsy, 3/24/2011" The dish and the personalities - egos? - give the narrative some momentum, but the cliches do make you cringe. Read it before they all lose their jobs. "
— David, 3/17/2011" Good book about the onset of reality TV and the changing landscape of television amidst the rise of CBS on the back of CSI and Survivor and the subsequent fall of NBC "
— Amanda, 1/14/2011" For anyone who loves television history and finds the drama of corporate politics as good as any prime-time show, this is a must read. The back stories of the headlines in today's trades are in this book and their juicy! "
— wanda, 9/23/2010Michael Butler Murray is an audiobook narrator as well as an actor and producer known for Jersey Boys, Frontera, The Day of the Grackle, and iCarly: iGo to Japan.
Dean Olsher has been a broadcaster for more than thirty years, most of which he has spent in public radio. He was an arts and culture correspondent for NPR News as well as the creator and host of The Next Big Thing, a popular national show. Olsher is currently a visiting professor at New York University’s Arthur L. Carter Journalism Institute.