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Download Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands Audiobook

Extended Audio Sample Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands, by Libby Gill Click for printable size audiobook cover
0 out of 50 out of 50 out of 50 out of 50 out of 5 0.00 (0 ratings) (rate this audio book) Author: Libby Gill Narrator: Libby Gill Publisher: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Capture the Mindshare and the Market Share Will Follow reveals how strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term customer loyalty based on trust and respect. Author Libby Gill helps businesses define and articulate their unique brand promise by exploring case studies and client success stories to help listeners master the Six Core Mindshare Methods, including concepts like clarify, commit, collaborate, connect, communicate, and contribute. Listeners will see their relationships deepen, opportunities expand, and careers flourish as they learn to differentiate themselves in a competitive environment by promising and delivering massive value.

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Quotes & Awards

  • “Branding expert Libby Gill uses her extraordinary experience and know-how, along with her Seven Core Mindshare Methods, to show you how to effectively shape your brand into something that thrives and endures as well as adds unique value to the marketplace.”

    Stephen M. R. Covey, New York Times bestselling author of The Speed of Trust

  • “Gill skillfully sums up the intricate connection between innovative business practices that drive organizational success and the human characteristics that create an engaged and inspired workforce. A must-read for any professional.”

    Andrew J. Kaplan, president of worldwide networks, Sony Pictures Television

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