The book explains that the social mobile cloud, a combination of three new technology changes, are the core ingredients of a digital transformation in business and society, and that they are moving more quickly and cutting more deeply than any technology transformation we have ever seen. It shows how the combined impact of social technologies, the mobile Internet, and cloud computing create incredible new business opportunities. The book provides understanding of the changes, why they are happening, what to expect, and what one can do about.
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Steve Menasche is a conservatory-trained actor and musician who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has been the “guy next door” voice for numerous national radio and television campaigns, including Proactive, Arby’s, Countywide, Shaklee, and Lexus. He can also be seen as an on-screen actor featured in nationwide ads for IBM. He is a fourth-degree black belt in jujitsu who still practices regularly and volunteers for underprivileged children.