At the start of the twenty-first century, we've witnessed a shift to a mass customization-driven economy, leaving behind a century focused on mass production. Customers have come to expect immediate and tailor-made responses to their needs, and the businesses that fail to deliver quickly fall behind. How fast does your business move? Are you doing business at the speed of NOW or trailing the pack at the speed of THEN? Business at the Speed of Now outlines principles and practices that forward-thinking managers can use to enhance customer experience, reduce costs, and drive growth. Three major game changers have accelerated business today. Social media creates vast powerful communities by instantly connecting people inside and outside an organization. Cloud computing provides workers access to the resources they need to resolve issues the moment they arise. And the Millennial mindset demands that it all happens now. Business at the Speed of Now presents systematic advice on how to build an integrated, engaging, and transparent management system, enabled by cloud computing and internal social networks. Use this comprehensive guide to create a NOW organization where everyone boldly pursues every opportunity every time. Set your organization free from the old THEN management ways that no longer get the results you need. Adopt the new NOW management thinking and the state-of-the-art tools that will get your organization doing business at the speed of now.
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“John Bernard, with masterful precision and grace, defines what we know is happening in business today but may have trouble defining. Through strokes of his pen, he clearly articulates what needs to be considered and weighed and defines clear steps to the future, while honoring the past and embracing the Now with full force. Bravo John for capturing the essence of what needs to happen in business now!” — Nicole Lipkin, PsyD, MBA, author of Y in the Workplace: Managing the “Me First” Generation
“John Bernard, with masterful precision and grace, defines what we know is happening in business today but may have trouble defining. Through strokes of his pen, he clearly articulates what needs to be considered and weighed and defines clear steps to the future, while honoring the past and embracing the Now with full force. Bravo John for capturing the essence of what needs to happen in business now!”
“Bernard recognizes the magic of being able to say yes to the customer. He describes how existing systems and processes stand in the way of yes, and lays out what it will take to unleash your people and organization so they can give your customers what they want when they want it.”
“John Bernard has a magical ability to inspire, motivate, and lead organizations. He is the rare mentor we all seek, whether one-on-one or in front of a thousand people. He shows you how to see the gold nuggets in the muddy water of your business and gain astonishing productivity from the most average employee.”
“John Bernard…is a teacher, but first he is a student. He has an uncanny knack for figuring stuff out, flipping it upside down, and making it work better, faster, and most importantly, producing results. I know. I hired him as a consultant many years ago at Nike. This book is a must read for anyone who has a management job to do. Just do it.”
" Good, practical management and customer service philosophy. Not ground breaking since it is very similar to my current management style but it does provide a paradigm shift for the bureaucratic government agency I work for. "
John M. Bernard, founder and chairman of Mass Ingenuity, is the author of Business at the Speed of Now. He is a top-rated speaker for the Conference Board and the National Attorney General Association and has consulted with senior executives in a number of fields, including technology, health care, insurance, banking, forest products, distribution, and manufacturing.
Don Hagen has been behind the microphone since fifth grade. He is a nine-time winner of the Peer Award for narration/voice-over and twice winner of an AudioFile Earphones Award. He has also been heard in radio and television commercials and documentaries. In addition to his freelance voice work, he is a member of the audiobook narration team at the Library of Congress.
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