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Download Applied Minds: How Engineers Think Audiobook

Extended Audio Sample Applied Minds: How Engineers Think, by Guruprasad Madhavan Click for printable size audiobook cover
0 out of 50 out of 50 out of 50 out of 50 out of 5 0.00 (0 ratings) (rate this audio book) Author: Guruprasad Madhavan Narrator: Sean Pratt, Lloyd James Publisher: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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A journey inside the minds that build our world.

Dubai’s Burj Khalifa, the world’s tallest building, looks nothing like Microsoft’s Office Suite, and digital surround sound doesn’t work like a citywide telecommunication grid. Yet these engineering feats have much in common.

Applied Minds explores the unique visions and mental tools of engineers to reveal the enormous and often understated influence they wield in transforming problems into opportunities. The resulting account pairs the innovators of modern history—Thomas Edison, the Wright brothers, Steve Jobs—with everything from ATMs and the ZIP code system to the disposable diaper.

An engineer himself, Guru Madhavan introduces a flexible intellectual tool kit called modular systems thinking as he explains the discipline’s penchant for seeing structure where there is none. The creations that result from this process express the engineer’s answers to the fundamental questions of design: usefulness, functionality, reliability, and user friendliness.

Through narratives and case studies spanning the brilliant history of engineering, Madhavan shows how the concepts of prototyping, efficiency, reliability, standards, optimization, and feedback are put to use in fields as diverse as transportation, retail, healthcare, and entertainment.

Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we apply strategies borrowed from engineering to create useful and inspired solutions to our most pressing challenges.

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Quotes & Awards

  • “Guru Madhavan offers a compelling explanation of the engineering perspective. With potent stories that are heartwarming and at times heartrending, Applied Minds is an enjoyable and instructive read.”

    Vinton Cerf, Presidential Medal of Freedom laureate and winner of the Queen Elizabeth Prize for Engineering

  • “In this smart, insightful, and fascinating book, Madhavan shows how engineers turn problems into opportunities. The engineering mind-set is something we should all study and embrace. It applies to every aspect of life.”

    Walter Isaacson, New York Times bestselling author

  • “Madhavan’s work will help readers move from the common understanding of engineering as a set of technical skills for building objects to the realization that engineering is a way of looking at and solving problems, and is not limited to situations involving science and math.”

    Publishers Weekly

  • “A delightful book that will appeal to readers interested in human innovations. Expect to be convinced by the author’s thesis that an engineering mind-set can be helpful to anyone.”

    Library Journal

  • “This thoroughly engaging book demonstrates that engineering thinking is truly multidisciplinary, multinational, and multicultural. Through its diverse cast of engineers and wide-ranging examples of their achievements, Applied Minds leaves little doubt that our world is a better place because of the engineers who inhabit it.”

    Henry Petroski, author of To Engineer Is Human and The Essential Engineer

  • “The engineering mind-set is a transformational mind-set. In deftly revealing some of its organizing principles, this book reminds us that behind today’s global challenges are solutions and opportunities waiting to be realized.”

    Klaus Schwab, founder and executive chairman, World Economic Forum

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