Download The Third Screen: The Ultimate Guide to Mobile Marketing Audiobook

The Third Screen: The Ultimate Guide to Mobile Marketing Audiobook, by Chuck Martin Extended Sample Click for printable size audiobook cover
Author: Chuck Martin Narrator: John Chancer Publisher: Recorded Books: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: October 2017 ISBN: 9781469008196
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With the "first screen"-the television-companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen"-the personal computer-increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen"-the mobile device- changed the game in an even more revolutionary way. The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated audiobook links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future. Download and start listening now!

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About the Narrator

John Chancer is an award-winning narrator of numerous audiobooks. He has performed in theaters on both sides of the Atlantic. His television appearances have included Any Human Heart, Episodes, Spooks, The Long Firm, and William & Mary. His films include Casino Royale, Unstoppable, Grim, and Project: Shadowchaser.