The Last Sultan is the definitive biography of a man who changed popular culture throughout the world. As the founder and head of Atlantic Records, Ahmet Ertegun signed and/or recorded many of the greatest musical artists of all time, among them Ruth Brown; Big Joe Turner; Ray Charles; Bobby Darin; Sonny and Cher; Eric Clapton; Buffalo Springfield; Crosby, Stills, Nash & Young; Led Zeppelin; the Rolling Stones; Bette Midler; and Kid Rock. Working alongside his older brother, Nesuhi, one of the preeminent jazz producers of all time, and the legendary Jerry Wexler, who produced great soul artists like Wilson Pickett, Solomon Burke, and Aretha Franklin, Ertegun transformed Atlantic Records from a small independent record label into a hugely profitable multinational corporation. In successive generations, he also served as a mentor to record-business tyros like Phil Spector, David Geffen, and Lyor Cohen.
Brilliant, cultured, and irreverent, Ertegun was as renowned for his incredible sense of personal style and nonstop A-list social life as his work in the studio. Born into great privilege as the son of a high-ranking Turkish diplomat during the last days of the Ottoman Empire, Ertegun spent his life bringing the black-roots music he loved to the world.
A larger-than-life figure, always hip, Ertegun lived in the grand manner but was never happier than when he found himself in some down-and-out joint listening to music late at night. Blessed with impeccable taste and brilliant business acumen, he brought rock 'n' roll into the mainstream while creating the music that became the sound track for the lives of multiple generations.
With supporting characters like Steve Ross, Henry Kissinger, Mick Jagger, Keith Richards, Jann Wenner, and a host of others, The Last Sultan is the fascinating story of a man who always lived by his own rules.
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"An incredible journey throught the music business. I was there for some of it so I loved it. If you don't care about the history of R & b, rock and roll and even early radio don't bother with this one. But if you do, it is a lor of fun; sometimes over the top but a lot of fun."
— Don (4 out of 5 stars)
“Masterful.”
— Keith RichardsA vivid saga of the an industry in its salad days, and of the unholy but fertile union of money and music.
— Publishers Weekly“Ahmet Ertegun was a man of passion, loyalty, generosity, and fun, both sacred and profane, who could target like a laser what was authentic and worthwhile…Greenfield¹s fascinating biography The Last Sultan gets it right, and I envy readers their opportunity to experience the life and times of this extraordinary man.”
— Henry Kissinger“An excellent biography of a titan in the music industry.”
— Booklist (starred review)" pretty good bio. i was disappointed that the early soul and R&B stuff got short attention in favor of people like (gack!) robert plant. "
— captain, 1/12/2014" Great story but could have used a stronger hand from the editor. Some chapters are a little thin. Worth a read "
— Lawrence, 12/8/2013" Great history of early Atlantic Records "
— Lisafaith, 7/15/2013" Ahmet was the man in rock and roll longer than anybody else. The music he had a hand in is staggering. His tale going from the Turkish ambassador's son to the world's greatest hipster could not have been made up "
— Don, 4/5/2013" Excellent book on the history of music and Atlantic Records...slow to start but worth it to the end. "
— Debra, 1/14/2013" This book is a great combination of a tale of success, insider info on the record industry, and great anecdotes about a guy many loved and adored. Well worth the read. "
— Daman, 8/10/2012" Fascinating read. Great bio and very informative look at the record industry. "
— David, 5/27/2012" this one surprised me. I started it thinking that it would go easy, but I got wrapped up in the life and times of Ahmet Ertegun. It is an interesting look at music, wealth and the excess of an industry that is now in decline. "
— David, 5/6/2012Robert Greenfield is the author of a biography of Jerry Garcia and a book about rock impresario Bill Graham, which won a Ralph J. Gleason Award and the ASCAP Deems Taylor Award for Excellence. He lives in California.
Robert Fass is a veteran actor and twice winner of the prestigious Audie Award for best narration. He has earned multiple Earphones Awards and been named in AudioFile magazine’s list of the year’s best narrations for six years.