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No Logo: Taking Aim at the Brand Bullies Audiobook
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(3.00) - 10,802 listener ratings
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Publisher Description
A Tenth Anniversary Edition of Naomi Klein's No Logo with a New Introduction by the Author
NO LOGO was an international bestseller and "a movement bible" (The New York Times). Naomi Klein's second book, The Shock Doctrine, was hailed as a "master narrative of our time," and has over a million copies in print worldwide.
In the last decade, No Logo has become an international phenomenon and a cultural manifesto for the critics of unfettered capitalism worldwide. As America faces a second economic depression, Klein's analysis of our corporate and branded world is as timely and powerful as ever.
Equal parts cultural analysis, political manifesto, mall-rat memoir, and journalistic exposé, No Logo is the first book to put the new resistance into pop-historical and clear economic perspective. Naomi Klein tells a story of rebellion and self-determination in the face of our new branded world.
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"A very good read for those interested in how brands are more than just logo representations. Brands have also premeated into various aspects of our lives - where our public and, with the advent of the internet, even our private spaces are branded. The book explores the ethics of branded space and the ethics of businesses moving away from producing goods to pure marketing, prefering to farm out the production to the third world or in effect, to where labour is cheap."
— Ai-lin (4 out of 5 stars)
Quotes
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“No Logo has been a pedagogical godsend. I used it to illustrate contemporary applications of complex cultural theories in an introductory social science sequence. It worked so beautifully, word about the book spread across campus, and other students were begging to read it in their sections of the course.
— Bruce Novak, Division of Social Sciences, The University of Chicago -
A complete, user-friendly handbook on the negative effects that 1990s überbrand marketing has had on culture, work, and consumer choice.
— The Village Voice -
The Das Kapital of the growing anti-corporate movement.
— The London Observer -
Klein is a sharp cultural critic and a flawless storyteller. Her analysis is thorough and thoroughly engaging.
— Newsweek.com -
No Logo is an attractive sprawl of a book describing a vast confederacy of activist groups with a common interest in reining in the power of lawyering, marketing, and advertising to manipulate our desires.
— The Boston Globe
Awards
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A 2000 Guardian First Book Award Finalist
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Nominated for Guardian First Book Award - Nominee, 2000
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Nominated for Guardian First Book Award - Nominee, 2000
No Logo Listener Reviews
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John Doe, 1/12/2018
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" Everyone should read this book. "
— Deanne, 1/23/2014 -
" I cannot guarantee that you will like this excellent book, but if you read it you won't be eager to rock your Louis Vitton purse and luggage. "
— Steven, 1/16/2014 -
" goes off the boil towards the end... "
— Orla, 1/10/2014 -
" It's OK and worth reading. But annoys me a bit. And not even because I particularly disagree with Naomi Klein (I don't). Not sure why. Oh well. "
— Richard, 12/24/2013 -
" An excellent classic for anyone living in Western society to read. "
— Todd, 12/24/2013 -
" One of those books that corresponded to the times. I should fish it out and read it again sometime. This was when the EU was new (or maybe wasn't born yet?), and we were just starting to notice that corporations had gone multinational, outsourcing all their production. "
— Christy, 12/23/2013 -
" Great insight/criticism into marketing and PR. "
— Patricia, 12/14/2013 -
" Everyone should read this book. "
— Nick, 12/10/2013 -
" Very good book on narrating samples of capitalism dark side. Very provocative and sharp. Will open your mind deeper about how things are working in the world. Careful not to be influenced just like that, you might need to read the counter book on pro-globalization to balance the view. "
— Dien, 11/11/2013 -
" She's such a boring liberal sometimes. "
— Bridget, 5/30/2013 -
" I read this for a class in college, but recommend it "
— Kathleen, 5/6/2013 -
" A most precious eye-opener in the sense of "I am going to think about this book and see whether there are facts and media reports that support it's claims". "
— Alcessa, 4/16/2013 -
" I did read this book, but I'm adding it in my enthusiasm for Klein's new book which I'm looking forward to! "
— Eli, 1/23/2013 -
" it took me three months to read this book due to Law School but I finally finished it. "
— Rebecca, 7/9/2012 -
" Read on Paint It Black midwest tour "
— Darren, 6/2/2012 -
" It's a good book with a powerful message--corporations control the world and our minds, but after reading it, I was depressed and at a total loss for what to do about the problems presented. Imagine reading The Omnivore's Dilemma in a world without farmers' markets and you get the gist. "
— Stacey, 5/18/2012 -
" let's "rap" about how to destroy the system by spray painting over big lots signs. "
— Dylan, 2/19/2012 -
" a good understanding of how branding and marketing go hand in hand "
— Jack, 1/10/2012 -
" Wanted to learn more about the negative side of advertising before starting my career in...advertising! lol "
— Jess, 1/7/2012 -
" A very important book. It seems that most people don't realize that the U.S.A. and Canada completely gave up manufacturing and virtually nothing is made in the two countries anymore. The treatment of those we are exploiting to continue our crazed consumerism should make us all ashamed. "
— Dirk, 12/21/2011 -
" Interesting theories, though somewhat dated post 9/11. Still, a good read. "
— Jessica, 12/14/2011
About Naomi Klein
Naomi Klein is the award-winning author of international and New York Times bestsellers, including This Changes Everything, The Shock Doctrine, No Logo, No Is Not Enough, and On Fire, which have been published in more than thirty-five languages. She is an associate professor in the department of geography at the University of British Columbia (UBC), the founding codirector of UBC’s Centre for Climate Justice, and an honorary professor of Media and Climate at Rutgers University. Her writing has appeared in leading publications around the world, and she is a columnist for the London Guardian.
About Nicola Barber
Nicola Barber, is an Audie Award and Earphones Award-winning narrator whose voice can be heard in television and radio commercials and popular video games such as World of Warcraft. She is also an Audie finalist in the prestigious category of solo female narrationfor her work on Murphy’s Law by Rhys Bowen and Call the Midwife by Jennifer Worth. She has performed on the stage in New York City and at a number of top regional theaters in the United States. Her film and television roles include The Nanny Diaries with Scarlett Johansson, and Law & Order’s 2009 season premiere. Originally from England, she currently resides in New York, a multicultural background that enables her to bring a broad range of accents and characterizations to her role as a full-time voice-over actor.