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Leapfrogging: Harness the Power of Surprise for Business Breakthroughs Audiobook
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(3.87) - 15 listener ratings
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Publisher Description
Today’s business environment demands leapfroggers—those who create rapid, disruptive innovation, not small improvements. A leading innovation pioneer shows that businesses often ignore the very thing that could lead them to game-changing products—the power of surprise. How did Gatorade revitalize itself in the wake of Red Bull and Starbucks? How did Etsy come to be? How did Four Seasons become the world’s leading luxury hotel brand? What makes one leader or company thrive while others languish in mediocrity? Kaplan gives business leaders the tools to do exactly what they’re taught to avoid: embrace uncertainty and invite surprises. Leapfrogging connects new research, unconventional strategies, and practical tools for navigating the seemingly “messy” process of achieving business breakthroughs. Listen in and leapfrog your way to success today!
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“Though Richard Waterhouse’s performance soundslaid-back and friendly, he’s conscientious about making every word clear andcapturing every nuance in this smoothly written, fascinating book. The authoruses his experience with top-shelf corporations and a gift for storytelling toshow how remarkable innovations appear when companies go beyond defining goalsand following set plans…The narrator’s boyish tone works well for the book’scentral message that breakthrough products and services require humility andopenness to surprise.”
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Quotes
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“Leapfrogging challenges its readers to break out of conventional thinking by employing a few simple notions: know who you are, stay true to your purpose, and enjoy the journey along the way…Leapfrogging shows that leaders who look inward to challenge the status quo will be on track to truly change the game.”
— Sarah Robb O’Hagan, president, Gatorade -
“Superbly crafted, powerful in its simplicity, offering smart, actionable learning…Finally, a simple, holistic model that allows for breakthrough thinking and living.”
— Mary Beth Robles, vice president, Colgate-Palmolive -
“Leapfrogging delivers new principles and tools that readers can apply to their business, whether they’re just starting out or leading an established organization. It is the new guide for entrepreneurs and leaders in today’s environment.”
— Glenn Allen, cofounder, OpenTable -
“Creating breakthroughs requires new approaches to how we engage in learning as leaders ourselves and as organizations. Leapfrogging reveals strategies for engaging people in the type of experiential learning that challenges assumptions and leads to breakthroughs.”
— Anne Blouin, CAE, Chief Learning Officer, ASAE: The Center for Association Leadership
Awards
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A Wall Street Journal bestseller
Leapfrogging Listener Reviews
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" The book can be used effectively in a business school course. "
— Andd, 5/12/2013
About Soren Kaplan
Soren Kaplan has worked within large corporations, founded and advises start-ups, consults to global companies, and educates students and executives about the art and discipline of strategic thinking, innovation, and leadership for business breakthroughs. His unique ability to uncover surprises that are hidden in plain sight helps leaders shift their mind-sets to rethink and reinvent their organizations.
About Richard Waterhouse
Richard Waterhouse is an actor, teacher, director, and producer who is featured in the Hallmark Christmas classic Moonlight and Mistletoe and the independent feature Karl Rove, I Love You. He lives with his partner in Newbury, Vermont.