From Michael LeBoeuf, the bestselling author of Working Smart and the audio programs Working Smarter, Imagineering and The Perfect Business, comes How To Win Customers and Keep Them For Life -- the ultimate guide to building a successful business through customer satisfaction. The success of any business depends on knowing the answers to these important questions:
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“How to Win Customers and Keep Them for Life is and easy-to-follow guide for putting them together with great results.” — Ed Flanagan, president, Sales Marketing Executives—Greater New York
“How to Win Customers and Keep Them for Life is and easy-to-follow guide for putting them together with great results.”
“An invaluable, easy-to-follow blueprint for winning, serving and keeping customers…this book is a must for any business.”
“A powerhouse, a classic!”
“Lively…simple and direct.”
" Does what it says on the cover...it's about customer loyalty. "
" One of the best original books on customer loyalty. "
Michael LeBoeuf is an American business author and former management professor at the University of New Orleans. He is a popular speaker and has been interviewed on a variety of radio and television talk shows, including Good Morning America and Oprah. Fortune 500 companies often hire him as a consultant.
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