" Overall, a great review of interesting studies and findings by Baumeister et al. But the researcher-journalist collaboration in this case did not work as well as it did for Freakonomics, mostly because the researcher's voice is missing. As a result, the writing feels poppy; though the details on specific findings are described well, there is no central thesis; etc. Still, a thoroughly enjoyable read. "
— Uyanga, 2/13/2014