Study on the go with VangoNotes. Just download chapter reviews from Marketing Management, 12/e and listen to them on your mp3 player. Now wherever you are -- whatever you're doing -- you can study by listening to the following for each chapter of your textbook:
VangoNotes are flexible; download all the material directly to your player, or only the chapters you need. And they're efficient. Use them in your car, at the gym, walking to class, wherever. So get yours today. And get studying.
Download and start listening now!
"A very readable yet classic text on everything to do with marketing a business. I recommend it for anyone who wants to better understand what marketing teams do or should be doing. " — Monica (4 out of 5 stars)
"A very readable yet classic text on everything to do with marketing a business. I recommend it for anyone who wants to better understand what marketing teams do or should be doing. "
" This is my textbook for Fall Semester! "
Philip Kotler is the SC Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University. Although best known as a marketing guru, Kotler is a classically trained economist who did his master’s studies at the University of Chicago under Milton Friedman, the famed Nobel laureate and free-market evangelist, before moving to MIT to pursue a PhD under Paul Samuelson and Robert Solow, two Nobel Prize–winning Keynesian economists.
Audiobooks Were Restored to Your Cart
[ShoppingCartItemsAddedOnMerge] audiobook(s) were left in your cart from a previous visit, and saved to your account for your convenience. You may view or remove these audiobooks on the shopping cart page.