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Download Trust Agents Revised and Updated: Using the Web to Build Influence, Improve Reputation, and Earn Trust Audiobook (Unabridged)

Extended Audio Sample Trust Agents Revised and Updated: Using the Web to Build Influence, Improve Reputation, and Earn Trust (Unabridged), by Chris Brogan
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (1,021 ratings) (rate this audio book) Author: Chris Brogan Narrator: Chris Brogan Publisher: Gildan Media LLC Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Trust Agents has been widely acclaimed for its new approach to online marketing. Now, in this revised and updated edition, social media veterans Chris Brogan and Julien Smith show you how to tap into the power of social networks to build your brand's influence, reputation, and profits. Combining high-level theory and practical advice, they deliver actionable strategies and real case studies that show how social media can positively impact your business. Let Trust Agents give you the keys to building customer loyalty online so your business can succeed in new markets and channels today!

There's no question that the Internet has changed the way we do business - especially when it comes to marketing. Consumer environments are short on trust and populated by consumers who are cynical, savvy, and informed. Though it's easier than ever to reach your customers, it's less likely that they'll listen. Today, the most valuable online currency isn't the dollar, but trust itself. At the same time, social networks and personal connections have far more influence on consumers than your marketing messages ever will - unless your business knows how to harness them.

In Trust Agents, two social-media veterans tell you how to tap into the power of these networks to build your brand's influence, reputation, and profits. Trust agents aren't necessarily marketers or salespeople; they're the digitally savvy people who use the Web to humanize businesses using transparency, honesty, and genuine relationships. As a result, they wield enough online influence to build up or bring down a business's reputation.

This audiobook will explain how to build profitable relationships with trust agents, or become one yourself.

Download and start listening now!

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Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Jack Repenning | 2/19/2014

    " Culture-crafting the social-network marketing. Simple, clear, actionable, revolutionary. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Nick | 2/12/2014

    " Trust Agents is one of the 3 best books on the new social media, the other 2 being "Groundswell" and "The New Rules of Marketing and PR." If you're wondering whether or not to dip your toes into social media, this book will give you the orientation you need to proceed with aplomb. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Soundview Executive Book Summaries | 1/28/2014

    " Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan and Julien Smith was chosen by Soundview Executive Book Summaries as one of the Top 30 Business Books of 2010. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Tim Huntley | 1/19/2014

    " I like Chris Brogan, but this book is Meh - Michael Stelzner's book, Launch, is much more practical. "

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