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Download Think Better: An Innovator's Guide to Productive Thinking Audiobook (Unabridged)

Extended Audio Sample Think Better: An Innovators Guide to Productive Thinking (Unabridged) Audiobook, by Tim Hurson
3.78 out of 53.78 out of 53.78 out of 53.78 out of 53.78 out of 5 3.78 (9 ratings) (rate this audio book) Author: Tim Hurson Narrator: Unspecified Publisher: McGraw-Hill Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: October 2012 ISBN:
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There are thousands of books about thinking. But there are very few books that provide clear how-to information that can actually help you think better.

Think Better is about Productive Thinking - why it's important, how it works, and how to use it at work, at home, and at play. Productive Thinking is a game changer - a practical, easy-to-learn, repeatable process that helps people understand more clearly, think more creatively, and plan more effectively. It's based on the thinking strategies that people we celebrate for their creativity have been using for centuries. Tim Hurson brings Productive Thinking out of the closet and presents it in a way that makes it easy for anyone to grasp and use - so you can think better, work better, and do better in every aspect of your life.

Think Better demonstrates how you can start with an intractable technical problem, an unmet consumer need, or a gaping chasm in your business strategy and, by following a clearly defined, practical thinking process, arrive at a robust, innovative solution.

Many companies use the Productive Thinking model to generate fresh solutions for tough business problems, and many individuals rely on it to solve pressing personal problems.

The principles you'll find in Think Better are straight-forward: separate your thinking into creative thinking and critical thinking; stay with the question; strive for the third third by generating lots and lots of ideas; and look for unexpected connections.

The model consists of six interlocking steps:

Step 1: What's Going On? Explore and truly understand the challenge.

Step 2: What's Success? Envision the ideal outcome and establish success criteria.

Step 3: What's the Question? Pinpoint the real problem or opportunity.

Step 4: Generate Answers List many possible solutions.

Step 5: Forge the Solution Decide which s... Download and start listening now!

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Listener Opinions

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Andrew Wright | 10/15/2013

    " Good, especially for those in management, but can apply to many different situations as well. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Derek | 9/3/2013

    " Has some good methods on how to generate new ideas (the usual brainstorming information where you generate ideas without judging them until later) and how to evaluate them. I didn't find much new material in here though, most of it seemed familiar, so I wouldn't say this broke any new ground. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Robert | 8/7/2013

    " I think he has the right idea in the book but I thought it could have been condensed significantly. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Eric | 7/9/2013

    " Highly recommended - best business book I have read on how to think outside of the box to see problems in a deeper light. Real world hands on application. I have used it with great success "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Bill Frank | 6/28/2013

    " One of the best books I've read on this subject. The careful analysis of the steps needed to expand one's thinking is great. Very practical ideas. I strongly recommend this book. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Mark Fallon | 4/23/2013

    " This is a very good book on taking brainstorming to the next level. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Harold Taylor | 2/21/2013

    " First noted in Anu Garg's A Word A Day E-mail it lives up to it's title. Creative thinking is cool. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Kiersten | 11/28/2012

    " AWESOME book! Bought a copy for my dad "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Shrihari Chakrapani | 11/14/2012

    " The first few chapters is really very good. Later chapters are more for reference and should be unused as a checklist to think better. "

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About the Author
Tim Hurson is a founding partner of Manifest Communications, one of North America's leading social marketing agencies. In addition, he launched ThinkX Intellectual Capital in 2004, which works with glabal corporations to proved training and consultation. He is the author of Think Better: An Innovator's Guide to Productive Thinking.

Tim Dunne works with New & Improved, a firm that offers corporate innovation training, KnowInnovation, experts in academic innovation, and ThinkX. He consults with a number of global organizations including BNP Paribas and Cartier and is one of the founders and an active leader of the CREA Conference in Italy.