The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue Audiobook

" The free downloadable workbook is delightful, too! "

" It's okay and Shama Kabani is awesome (I hear her speak last year at a PRSA conference). But as with any social media book, there is always the problem of information being outdated by the time it goes to print. Honestly, I expected more from this book but it is still a good source of information. "

" Shama provides a quick and easy read that explains how to dip your toes in the waters of social media without getting bogged down into a huge time suck. Her screen shots of the various social media outlets provide a good little "look see" for those who aren't that familiar with them. And the examples at the end of the book are rather promising. "

" Although this is only two years old, it felt pretty out-of-date. I know that there are updates online, but it seems like a hassle to go chase after them. I think it could have been written to be a little less zeitgeisty and more useful for _any_ social media technology. It seemed overly specific. "

" Super easy read with tons of info. on social media. "

" I found the early chapters useful - the description of Shama's methodology of Attract, Convert, and Transform to guide your social marketing tactics. Other chapters dealt specifically with Facebook, Twitter, LinkedIn and YouTube. If you haven't learned much about those social networks this info would be useful, but probably not if you've already been working with them. "

" Still reading and going back to as a useful resource. "

" A must-have book for anyone interested in social media. "

" Pretty much the best social-media guide you could find. This book teaches you everything you need to know about making the most out of your social media efforts, including the right philosophy to market yourself without coming off like a jerk. "

" Useful for work and comprehensible. It's nice to actually know the factors as to how I was able to achieve what I have in my previous job in Digital Marketing. "

" Bad title; decent tips for beginners or people who still think "surfing the web" is a legit hobby. "

" Got questions? This book just might have the answer. I usually recommend this book to friends, who don't want to hire a social media guru. "

" Was expecting more tools to get started / enhance my skills in social media. This book sounded promising but it is too superficial to really add to what anyone with min. awareness should already know. "

" This book was highly recommended by my friend..and after reading it, It made me see why this book receive great reviews. This is highly recommended for those who like to know more about social media , without wanting to consult their dictionary every now and then because of 'technical' words used. "

" Lots of good information. The book is also available to read online. "

" Good for people trying to figure it out.. if you feel like you got a good handle its a good reinforcement and may help you tie a few loose ends together.. "

" Okay but nothing particularly in-depth or special. I've been on various social media sites for years, though, so maybe this book would help an absolute newbie. I didn't learn anything new, though. "

" I read this book because it was recommended by a respected colleague in web marketing. At first I thought it was going to be very basic BUT I discovered that this book had very good action items to implement in social media marketing. "

" Excellent! Purchasers of the book can access updates to the book on Shama's web site ... love this, since social media marketing is an ever-evolving thing! "

" Pretty decent guide to social media. (Might be a bit out of date now, unless they have a new edition.) But the stuff on scheduling is pretty decent. "

" really want to own this book "