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Download The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue Audiobook (Unabridged)

Extended Audio Sample The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue (Unabridged), by Shama Hyder Kabani
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (313 ratings) (rate this audio book) Author: Shama Hyder Kabani Narrator: Karen White, Patrick Lawlor Publisher: Tantor Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you're using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively while spreading the word about your products or services.

But social media marketing isn't like traditional marketing - and treating it that way only leads to frustration. Let Shama Hyder Kabani, president of Web marketing firm Marketing Zen and social-media expert, teach you the zen of social media marketing: how to access all the benefits of social media marketing without the stress!

With a foreword by New York Times best-selling author Chris Brogan, The Zen of Social Media Marketing outlines the most popular social media tools, from Facebook to Twitter to LinkedIn, and teaches you how to use them, step by step. She provides proven strategies for success from the businesses she works with every day, along with shortcuts and tips to help you make the most of your time and energy.

The Zen of Social Media Marketing is also the last social media guide you'll ever need: with the physical book you also get access to the exclusive online edition, which includes regular updates and video extras to make sure you're always on top of the latest in social media.

Download and start listening now!

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Joy Weese Moll | 2/20/2014

    " The free downloadable workbook is delightful, too! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Amber Freeland | 2/4/2014

    " It's okay and Shama Kabani is awesome (I hear her speak last year at a PRSA conference). But as with any social media book, there is always the problem of information being outdated by the time it goes to print. Honestly, I expected more from this book but it is still a good source of information. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Vowen | 2/2/2014

    " Shama provides a quick and easy read that explains how to dip your toes in the waters of social media without getting bogged down into a huge time suck. Her screen shots of the various social media outlets provide a good little "look see" for those who aren't that familiar with them. And the examples at the end of the book are rather promising. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 by Sarah | 2/1/2014

    " Although this is only two years old, it felt pretty out-of-date. I know that there are updates online, but it seems like a hassle to go chase after them. I think it could have been written to be a little less zeitgeisty and more useful for _any_ social media technology. It seemed overly specific. "

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About the Author

Shama Hyder Kabani is the founder of the Marketing Zen Group, a full-service online marketing firm that serves clients around the world. She holds a master’s degree in organizational communication from the University of Texas at Austin, and her websites marketingzen.com and Shama.tv have turned into high-traffic destinations for people looking for advice on how to successfully market their businesses online. She has been named one of the 10 Most Influential and Powerful Women in Social Media, and in 2009 BusinessWeek honored her as one of the Top 25 Entrepreneurs Under 25 in North America.