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Download The Ultimate Question: Driving Good Profits and True Growth Audiobook (Unabridged)

Extended Audio Sample The Ultimate Question: Driving Good Profits and True Growth (Unabridged), by Fred Reichheld
4.18 out of 54.18 out of 54.18 out of 54.18 out of 54.18 out of 5 4.18 (0 ratings) (rate this audio book) Author: Fred Reichheld Narrator: Fred Reichheld Publisher: Simon & Schuster Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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In this revolutionary management audiobook, Fred Reichheld reduces all business success into one question. Would you recommend this business to a friend? According to Reichheld, this measure of customer satisfaction should be at the heart of all strategic decisions made by every company. He presents compelling case studies to show how customer satisfaction is more important than any business criterion besides profits. You'll learn how financial pressures have caused some executives to sacrifice true customer satisfaction in exchange for bad profits. Such shortsightedness undermines long-term growth and success. Learn how to use the ultimate question to strengthen your business. Download and start listening now!

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