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Download The Little Black Book of Innovation: How It Works, How to Do It Audiobook

Extended Audio Sample The Little Black Book of Innovation: How It Works, How to Do It Audiobook, by Scott D Anthony Click for printable size audiobook cover
0 out of 50 out of 50 out of 50 out of 50 out of 5 0.00 (0 ratings) (rate this audio book) Author: Scott D Anthony Narrator: Sean Pratt, Lloyd James Publisher: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: December 2011 ISBN: 9781596593794
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Innovation may be the hottest discipline around today-in business circles and beyond. And for good reason. Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable.

No longer. In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. In his trademark conversational and lively style, Anthony presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation's vital role in organizational success and personal growth.

This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation's key steps:

  • Finding insight
  • Generating ideas
  • Building businesses
  • Strengthening innovation prowess in your workforce and organization

With its wealth of illustrative case studies and vignettes from a range of companies around the globe, this engaging and potent playbook is a must-hear for anyone seeking to turn themselves or their companies into true innovation powerhouses. Download and start listening now!


Quotes & Awards

  • “Great wit and insight”

    The Economic Times

  • “Scott Anthony has demonstrated a rare ability to translate academic research and cutting-edge fieldwork into eminently practical guidance. His Little Black Book of Innovation is an essential guide that will help anyone whose focus is innovation and growth.”

    Clayton M. Christensen, bestselling author of The Innovator's Dilemma

  • “I can't remember the last time I flat-out enjoyed reading a business book as much as I enjoyed this one. Now that's an innovation!”

    William C. Taylor, cofounder and editor of Fast Company and bestselling author of Practically Radical

  • “Anthony cuts through much jargon and sums up the key ideas and imperatives for those who wish to innovate. Written in a light-hearted and sometimes humorous style, it also draws on the authors own innovation journey including some early failures.” 

    The Irish Times

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