An extraordinarily new business slant on how companies can generate greater profits in 23 compact lessons with ongoing tutorials between two fictitious individuals.
In the past, companies taught their employees about quality. In today's unstable economy, employers must stress the importance of profitability. Now with scores of examples from the global marketplace, the bestselling coauthor of The Profit Zone and Profit Patterns takes you to a higher level in the art of business. Each of the twenty-three chapters in this concise, challenging book presents a different, powerful business model...and a provocative dialogue between an extraordinary teacher called David Zhao and his young protégé. Revealed are the invisible but significant governing principles that allow businesses to survive and prosper in any economic climate. By participating in each session with the exuberant, challenging master, you too will learn how your company and your competitors generate profit...what approach best applies to your profit-making strategy...what specific actions your organization can take in the next ninety days to improve its bottom line...and more.
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"An business parable on 23 different models of profitability. The way it walks you through the models is in itself something of a tutorial on business strategy. " — Shawn (5 out of 5 stars)
"An business parable on 23 different models of profitability. The way it walks you through the models is in itself something of a tutorial on business strategy. "
" Complex read but enlightening for people in business. Aiming for a re-read! "
" An business parable on 23 different models of profitability. The way it walks you through the models is in itself something of a tutorial on business strategy. "
" An fable with and explanation of 23 models for generating profit. "
" Easy to gain insights by flipping through the 23 categories. "
" A lot of homework reading is required. I'll follow some day. "
" Great book, but not for audio. The narration is great, but there is too much to think about to get a lot out of it in only one listen. "
" Should be required reading in a business school. It was such a good book, that needs to be read over a long period of time. "
" Simply the best book to read if you are interested in Business Models. Truly a hidden gem and so easy to read "
" One of the best business books I've ever read. Reading this is like printing money (or at least getting ideas for printing money). "
" business models are an art "
" Lots of people in a work place already know that how to make profits. But they don't know how to explain OR just don't want to. Make profit is not a magic. and also it's hard to feed them The Art. "
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