It may have begun with regulation, but companies are beginning to see that ethics and transparency create real value; that purpose and passion can be as important as profit. For companies, this is a chance to literally do well by doing good. For individuals, it is an opportunity to act on beliefs and help change the world. In this live presentation, David Batstone, the author of Saving the Corporate Soul, talks about:
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"A good read for anyone working with one of the 'big fish'. " — Derm (4 out of 5 stars)
"A good read for anyone working with one of the 'big fish'. "
" Interesting thoughts, but not pragmatic and very idealistic. Ain't gonna happen. A profound misunderstanding of the nature of capitalism. Needs to read some Weber, or Hannah Arendt. "
" It wasn't quite what I expected. Still there were enough tidbits of information to make this worthwhile. "
David Batstone, Ph.D., is Professor of Ethics at the University of San Francisco. His book Saving the Corporate Soul & (Who Knows?) Maybe Your Own won the prestigious Nautilus Award for Best Business Book. Batstone also serves as Senior Editor of the business magazine Worthwhile, and was a cofounder of Business 2.0. Batstone appears regularly in USA Today's Weekend Edition as "America's ethics guru."
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