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Download Inside Rupert's Brain Audiobook (Unabridged)

Extended Audio Sample Inside Ruperts Brain (Unabridged) Audiobook, by Paul R. La Monica
2 out of 52 out of 52 out of 52 out of 52 out of 5 2.00 (9 ratings) (rate this audio book) Author: Paul R. La Monica Narrator: Erik Synnesvetd Publisher: Gildan Media LLC Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: March 2009 ISBN:
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How the world's most powerful media mogul really thinks!

Rupert Murdoch, the controversial chairman and CEO of News Corp., is the subject of endless gossip, speculation, and criticism. But what really drives his bold (and usually successful) gambles? Based on comments from News Corp. executives and competitors and interviews with Wall Street analysts, investors, and other media experts, this audio book explores some of the most fascinating questions about Murdoch.

For instance:

  • How did he grow a small Australian newspaper company into a global media empire?
  • Why did he challenge the TV establishment with the Fox Network and Fox News Channel - for profits or for deeper reasons?
  • Did his obsession with The Wall Street Journal lead him to overpay for Dow Jones?
  • How has he dealt with detractors and enemies, including Ted Turner and John Malone?
  • Was he smart to acquire MySpace to launch his Internet strategy?
  • Why does he still work so hard at age seventy-seven with a net worth of $8.8 billion and nothing to prove? Download and start listening now!

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    Listener Opinions

    • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Lori Grant | 4/6/2010

      " A must-read biograpy on leadership for knowledge workers, managers, directors, C-levels, and entrepreneurs. "

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    About the Author

    Paul R. La Monica is editor at large at CNNMoney.com, one of the nation’s most popular business news websites. La Monica was previously an editor at Red Herring magazine and a writer at SmartMoney.com. He is the author of Inside Rupert’s Brain: How the World’s Most Powerful Media Mogul Really Thinks.